Google elevates Jill Lee to Head of Apps, APAC GTM, to drive app growth, monetization, and innovation across Asia-Pacific’s fast-growing mobile-first markets.
Singapore, October 2025 — Google has announced the elevation of Jill Lee to Head of Apps, APAC Go-to-Market (GTM), a move that strengthens its leadership across the fast-growing Asia-Pacific app ecosystem.
In her new role, Jill Lee will spearhead Google’s regional go-to-market strategy for applications, working closely with global and APAC teams to accelerate developer growth, app monetization, and customer engagement across diverse markets.
Previously, Jill served as Head of App Ads SEAS Large Customer Sales, where she drove successful partnerships with developers and businesses across Southeast Asia and South Asia. Her hands-on experience in these dynamic markets positions her to lead Google’s next phase of expansion in mobile-first economies.
Sharing the news on LinkedIn, Jill expressed gratitude to her colleagues and partners, calling the new role an exciting opportunity to “build deeper connections with developers and businesses while scaling impact across APAC.”
Google’s decision to elevate Jill Lee signals a renewed commitment to supporting app developers, advertisers, and partners in APAC. With mobile-first economies like India, Indonesia, and Vietnam driving global app growth, her leadership will be crucial in navigating market complexity, regulatory frameworks, and ecosystem competition.
As Head of Apps, APAC GTM, Jill Lee will play a pivotal role in aligning Google’s global app strategy with local market realities, ensuring innovation, monetization, and sustainable growth for the region’s app ecosystem.
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